Our modest Tribute to one of the most prestigious brands in the world. An independent, non-profit portfolio project born of the desire to face a huge challenge: to create style with just one sharp line ....
A project born with a very clear idea .... Style, and cleanliness must reveal power and precision. A perfect machine, elegant, without decorations, condensed in a pure form ... The drop, the pearl, the sword ....
The style comes from ancestral memories ... and the line is the trace from the passage of things. The line (the memory) is everything.
The desire to innovate must not lead to too extreme terrain. research must be broad, but selection and filters are fundamental
Even the small sketch made on a bullet train, can make all the difference between "search" and "find"